by Jeffrey R. Young

Professors at Eastern Michigan University launched an unusual ad campaign this week criticizing their university’s online degree programs—suggesting they are “FalseEMU”—in a protest against the model of colleges working with outside companies to help build and market online programs.

“These degrees will carry the EMU name. But they won’t have the quality, scholarship and service that are hallmarks of a true EMU education,” reads the advertisement created by two faculty unions at Eastern Michigan. The ads appeared in the campus newspaper and on social media.

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